Exploring Marketing Research, 9 Edition

William G. Zikmund, Barry J. Babin, "Exploring Marketing Research, 9 Edition"
S.th-W.n C.ge Pub | 2006 | ISBN: 0324320884 | 848 pages | File type: PDF | 19,3 mb

EXPLORING MARKETING RESEARCH deals with the design, collection, analysis, and reporting of marketing research data relevant to a firm’s current and future needs. The text focuses on students as managers, not practitioners, of marketing research. Students learn about traditional types of marketing research, such as designing questionnaires, as well as the latest technological developments that facilitate marketing research including data collection devices, data analysis tools, and practical approaches to data analysis. In addition, this edition places more emphasis on ethical and international issues relating to marketing research.

Download links:




[Fast Download] Exploring Marketing Research, 9 Edition

Ebooks related to "Exploring Marketing Research, 9 Edition" :
Erfolgreich im Assessment-Center, Auflage: 3
Writerpreneur: How to Work From Home as an Online Writer, Find Premium Clien
Getting St Done: The Art of Feeling Good about Doing Nothing, Faster
101 Fallen auf dem Weg zur eigenen Immobilie
How to Use Twitter for Business
Achieve Lasting Process Improvement: Reach Six Sigma Goals without the Pain
Does Game Theory Work? The Bargaining Challenge
Executor's Guide: Settling a Loved One's Estate or Trust
New Approaches to Organization Design: Theory and Practice of Adaptive Enter
The Straight Line Persuasion System (10-Part multimedia training program)
Copyright Disclaimer:
This site does not store any files on its server. We only index and link to content provided by other sites. Please contact the content providers to delete copyright contents if any and email us, we'll remove relevant links or contents immediately.