Laws of Media: The New Science

Laws of Media: The New Science

English | 1992 | ISBN: 0802077153 | 252 Pages | scanned PDF | 14 MB

The authors explain how the invention of the alphabet led to the dominance of visual-space conceptualizations over those of acoustic space and its creative words (and word-plays). They consider the differences between the left- and right-hand sides of our brains, and use Gestalt theories of figure and ground to explore the underlying principles that define media.


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