Why Popcorn Costs So Much at the Movies: And Other Pricing Puzzles
Springer 2008 | ISBN-10: 0387769994 | 328 pages | PDF | 2.3 Mb
This is one of the very best books on pricing. If you are looking to understand the economics of the world around you, you can do no better than to start here
Why Popcorn Costs So Much at the Movies, And Other Pricing Puzzles unravels the pricing mysteries we encounter every day.
Have you ever wondered why all movies, whether blockbusters or duds, have the same ticket prices?
Why sometimes there are free lunches?
Why so many prices end with "9"?
Why ink cartridges can cost as much as printers?
Why merchants offer sales, coupons, and rebates?
Why long lines are good for shoppers?
Why men earn more than women, around the globe – and why they always will?
Richard McKenzie goes on to show how the 9/11 terrorists still kill Americans every day, because their attack distorted the perceived risks and relative prices of air vs. automobile travel, and jacked up both security costs and flight delays. Professor McKenzie also explores the unintended consequences of well-meaning efforts to spur the use of environmentally friendly fuels: starvation among millions of people around the world, and the destruction of rainforests in Malaysia and Indonesia.
How can these things be? If you think you know the answers, think again. Why Popcorn Costs So Much at the Movies, And Other Pricing Puzzles shows you that the real reasons are sophisticated and surprising – and in Professor McKenzie’s hands, both informative and entertaining.
You won’t need a degree in economics to enjoy this fascinating book, just an armchair and an inquiring mind.
Fiduciary Finance: Investment Funds and the Crisis in Financial Markets
Renewable Energy Desalination: An Emerging Solution to Close the Water Gap in the Middle East and No
Theory, Policy and Dynamics in International Trade
Numerical Methods for Finance
Materializing Europe: Transnational Infrastructures and the Project of Europe
The 2000-2005 World Outlook for Remainder Durables and Optical
Salman M. A. Salman, Siobhan McInerney-Lankford - Human Right to Water: Legal and Policy Dimensions
President's Management Agenda: A Balanced Scorecard Approach
Islamic Finance For Dummies
90 Days to Success as a Project Manager
This site does not store any files on its server. We only index and link to content provided by other sites. Please contact the content providers to delete copyright contents if any and email us, we'll remove relevant links or contents immediately.
Economics, Fourth Edition(4155)
The Trading Book: A Complete Solution to M(3122)
Bond Investing For Dummies, 2nd Edition(2430)
How Products Are Made: An Illustrated Guid(2251)
High-Powered Investing All-In-One For Dumm(2224)
Market Timing For Dummies by Joe Duarte(2203)
Wiley CPAexcel Exam Review 2015 Study Guid(2202)
Financial Statement Analysis, 11th edition(2163)
Rich Habits - The Daily Success Habits of (2123)
All You Can Pay: How Companies Use Our Dat(2075)
Getting Started in Shares For Dummies, 2nd(2027)
Statistical Techniques in Business and Eco(1975)
Excel 2010 for Human Resource Management S(1937)
Financial & Managerial Accounting, 16 edit(1904)